Question
How much labor-cost increase gets passed to consumers?
Claim being tested
Raising the minimum wage to $25 an hour would likely raise fast-food meal prices by almost 30% under a realistic labor-cost pass-through scenario. Average restaurant wages are around $13.50 per hour, and food-industry profit margins are thin, around 4%, which means a large wage shock has little room to be absorbed before it reaches customers.
The almost-30% claim is realistic under the model assumptions. Moving from a $13.50 average wage to a $25 wage is an 85% wage increase. If labor is roughly 35% of restaurant operating cost and profit margin is only about 4%, there is not enough profit cushion to absorb the shock. With full labor-cost pass-through, the modeled meal price rises by about 30%.